Marth is a character from the Fire Emblem Series, and is the first 'Lord' class character. He is the prince of Altea, son of King Cornelius and Queen Liza, the indirect descendant of the hero Anri, and inheritor of the divine blade Falchion. He first appeared in Fire Emblem: Shadow Dragon and the Blade of Light, where he is driven from his home due to the invasion of the Dolhr Empire. He took refuge in Talys, where he met Princess Caeda, and two years later departed to amass an army to free Altea and to free the empire's grip of the continent of Archanea. This campaign was known as the War of Shadows.
In Fire Emblem: Mystery of the Emblem Marth once again leads his comrades into battle to stop his former friend, Hardin, from taking over the continent once more, and was tasked by the legendary White Sage Gotoh with stopping the return of Medeus and the Earth Dragons. This campaign was known as the War of Heroes.
Because of his heroic deeds across the two wars and his demonstraited leadership, Marth developed a reputation of being a legendary hero. Many believed that he was destined to lead Archanea into salvation, due to his use of the legendary Binding Shield (also known as the Fire Emblem). In time the continent came to be united under his rule, andn he became known as the "Hero-King" of the Archanean Alliance.
His first appearance in the West was in Super Smash Bros. Melee, where he was an unlockable character, alongside Roy. He has made multiple appearances in other Fire Emblem and Nintendo games since, and is the Emblem of Beginnings in Fire Emblem: Engage.
Short answer: I think he's neat, and that other people should think he's neat.
Long answer: Because of Marth being the first protagonist of the first game ever, and said game being released in Japan, the first exposure the West had of him was in the Super Smash Bros. series, and for me, Super Smash Bros. Brawl. I was really young then and didn't know about the Fire Emblem series at all outside of very surface level knowledge, and I had never really seen advertisements of it, since I lived in a country where accessing games meant pirating games mostly. I only got into the series due to Conquest and then Tokyo Mirage Sessions, and even in that game I mainly just... didn't care about Marth really.
Then Heroes and Warriors came out. Though the latter game had given Marth some much needed exploration, I felt that my indifference towards him was mainly due to me caring more about the Fates roster in the game at that time, and that Heroes didn't do a good job portraying him as other than 'good generic chosen one #1' at the time (the exploration potential of Heroes vs what they actually do... a rant for another time). Keep in mind that I thought Fates writing was actually good at that time, and also was never really aware of his depiction of the Shadow Dragon remake.
It was only when Engage came out that I started to care for Marth. Hhe was there in the beginning and has such a sweet relationship when he was on-screen with Alear that I couldn't help but be drawn to them and him; even with Alear's memories missing I felt like they had a natural chemistry and history between one another, and during Chapter 10 where Marth gets ring-napped, I started to joke in the place of Alear, making them say 'where Marth' until you reunite with him in Chapter 21.
I'm a weirdo who attaches to characters that have angst, and especially when it's a self-sacrificing hero who fights for what they believe in, like Marth. Looking back at his conversations in Engage as well as Warriors as well as Heroes and his home game, I can say that he's a really sweet charaacter that just wants the best for people. I love it that despite being royalty, he sees himself and his friends from all backgrounds as equals; that he tries his absolute hardest to make people happy; that he's humble, and knows that he's not that strong nor wise, but his charisma and honesty makes him an ideal, shining beacon for people to rally around for the greater good. He's endured a lot and recognises that he's not a saint, yet tries and shows mercy - killing only when absolutely necessary. I think he's the goodest Fire Emblem boy, and I hope you now share my enthusiasm towards him too!
The OG ship with the first FE girlboss herself.
Though it can feel like an obligation to ship them sometimes, the canon interactions
with Marth and Caeda always remind me why they're such a good couple. I think about
especially their support in Warriors (link); you expect them to be all lovey-dovey, but here they are in another world
fighting each other about keeping the other safe. They really, really care and love
each other, and there's a lot of room to explore Marth's insistence in keeping Caeda
safe vs Caeda's stubbornness to keep Marth safe. I really wished official Fire
Emblem media explores more of this (or maybe they do and I have yet to play the
games which feature this aspect of them more prominently) but I think they're neat.
I just think it's cute how happy Caeda makes Marth as well, and in some
Heroes conversations you can see how much they fawn
over each other lol. Couple goals.
All pictures here are linked to the Fire Emblem Independent Wiki so you can view them in all of their glory!